October 5, 2025 – Crypto.com has announced a strategic partnership with Universal Digital Inc., a publicly listed Canadian investment firm focused on expanding access to digital assets across North America and Asia. The collaboration was executed via Crypto.com’s institutional-grade OTC desk, which provides deep liquidity, competitive pricing, and efficient execution for large-volume digital asset trades.

This service enables secure and discreet access to crypto markets without exposure to public order books, ensuring precision and confidentiality for treasury operations. Eric Anziani, President and Chief Operating Officer of Crypto.com, stated, “We’re pleased to support Universal Digital with the infrastructure and expertise required to execute securely and efficiently.” He emphasized that the partnership reflects the growing momentum among publicly traded companies to embrace digital asset strategies.

Chris Yeung, CEO of Universal Digital Inc., expressed enthusiasm about the partnership, noting that it strengthens their ability to safeguard assets while enhancing liquidity management through OTC solutions. This move aligns with Universal Digital’s long-term vision of building value for shareholders.

Strengthening Institutional Confidence in Digital Assets

The transaction through Crypto.com’s OTC desk underscores Universal Digital’s decision to bolster its balance sheet and align with the evolving global financial landscape. It highlights the growing institutional confidence in digital assets as part of a balanced treasury strategy.

The partnership is set to enhance Universal Digital’s custody and liquidity management capabilities, supporting its digital asset investment strategy. This collaboration is part of a broader trend of publicly traded companies integrating digital assets into their financial strategies.

For more information, the official announcement can be found here.

Why This Matters: Impact, Industry Trends & Expert Insights

Crypto.com’s partnership with Universal Digital Inc. to enhance digital asset strategies highlights the increasing institutional adoption of digital assets. This collaboration underscores the growing trend among publicly traded companies to integrate cryptocurrencies into their financial strategies.

A recent Fintech Weekly report highlights that over 161 publicly traded companies have adopted crypto asset strategies in 2025, particularly focusing on Bitcoin and Ethereum. This trend is evident in the partnership between Crypto.com and Universal Digital, signaling a major institutional shift towards crypto adoption.

As per insights from BreakingCrypto, institutional adoption is maturing the asset class, with major financial institutions offering crypto products. This reinforces the significance of the Crypto.com and Universal Digital partnership, as it reflects the integration of digital assets into mainstream financial services.

---

Disclaimer: The views expressed in this article are those of the authors and do not necessarily reflect the official policy of CoinsHolder. Content, including that generated with the help of AI, is for informational purposes only and is not intended as legal, financial, or professional advice. Readers should do their research before taking any actions related to the company and carry full responsibility for their decisions.

The post Crypto.com Partners with Universal Digital to Enhance Digital Asset Strategies appeared first on CoinsHolder.